Testimonials

I think I love
you guys!!

Rodrigo Ferrari,
Brand Director at Unilever China

Marketing Mums has been built on word of mouth. Our reputation for results, collaboration and downright fun precedes us. Here is a selection of lovely things that have been said about us.

Marketing Mums consistently deliver outstanding work – on strategy development, innovation concepts, aligning teams around common goals, beliefs, roadmaps and commitments and cracking complex consumer behaviour change problems. Whenever I have tough work to crack, Marketing Mums is my first port of call to help me do it. I warmly recommend Paul, Irene and the team.

Sarah McDonald, VP, Unilever

I have worked with so many agencies, but none of them have given me this level of confidence that there will be the quality strategic thinking and due diligence that the project deserves that Marketing Mums puts in. I commission the project to you guys and I rest easy that we will have the best strategic advice at the end. From the logical flow of the process, the engaging workshop, comprehensive consumer insight harnessed, all the way to quality discussions triggered by Paul, it is a top notch service from beginning to end! I also love how Paul works collaboratively with us, but also challenges us in the right ways to push us for the best outcome for our brands. I feel like Paul is part of our team! Marketing Mums has been my go to partner since 2009 when I first met them. And they will continue to be!

Dilek Ozler, Johnson & Johnson

I love working with Marketing Mums, they are truly strategic partners, super smart, amazingly experienced and get to the tangible action to create better mixes and more engaging communication which fits with your brand.

Daniel Chadwick, VP, Unilever

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  • Professional, responsive, authentic and above all exceedingly smart, Paul & Irene have been our go to partners and always an absolute pleasure to work with.

    Murray Bisschop, Innovation Director, Tesco

  • Whenever I have tough work to crack, Marketing Mums is my first port of call to help me do it.

    Sarah McDonald, VP, Unilever

  • Behaviour Change can be very technical and they digest reams of information and turn it into practical processes that really work for marketeers too. Working with them is smooth and engaging, creating an environment conducive to new thinking and pushing for the best outcome.

    Christina Bauer-Plank, VP, Unilever

  • Marketing Mums has been my go to partner since 2009 when I first met them and they will continue to be!

    Dilek Ozler, Johnson & Johnson

  • I love working with Marketing Mums, they are truly strategic partners, super smart, amazingly experienced and get to the tangible action to create better mixes and more engaging communication which fits with your brand.

    Daniel Chadwick, VP, Unilever

  • It has been a pleasure to work with Marketing Mums, right from inception, on collaborative creation & deployment of Behaviour Change tools, for Unilever. They have worked on this with passion, commitment and creativity.

    BV Pradeep, VP, Unilever

  • While their work speaks for itself, it is their style and approach that have made them an indispensable part of our team.

    Murray Bisschop, Innovation Director, Tesco

  • I have worked with so many agencies, but none of them have given me this level of confidence that there will be the quality strategic thinking and due diligence that the project deserves that Marketing Mums puts in.

    Dilek Ozler, Johnson & Johnson

  • Marketing Mums really stand out for their expertise & a long history of understanding the consumer. They are fantastic WS moderators that constantly add value through a Insight/Concept generation process.

    Jeronimo Cadenas, Brand Manager, Unilever

  • The biggest difference I see versus other companies is in the planning stage. As a result the workshops are extremely focused and we can trespass the superficiality and really get to the deepest layers when it comes to insight generation.

    Bianca Cancellara, Brand Manager, Unilever

  • In my 25+ years of experience, mostly in FMCG, Marketing Mums, is at the top of my list in terms of being a highly valued partner.

    Joe Russo, VP Strategic Research and Planning, Porter Novelli

  • Impeccable understanding of not just insight generating techniques but also other business aspects including: organisational, behavioural and cultural elements.

    Janet Murphy, Global Insight Capability Manager, Cadbury’s

  • Marketing Mums have continued to be a creative, collaborative and productive partner, helping us sharpen our resources on insight and idea development, and helping teams apply the thinking to build their own insight capability.

    Helen Lewis, Director, Insight and Strategy, Unilever

  • The local team said it was the best workshop they had ever attended… We really appreciated that you pushed in the right places at the right time. Your energy and enthusiasm carried the group and everybody felt involved & engaged.

    Maeve Bayles, Senior Brand Development Manager, OMO Global, Unilever

  • We kept using Marketing Mums because they really helped us get the strategic yet creative consumer insights that are an indispensable component of successful and surprising new variant. As a bonus, it was good fun working with Marketing Mums!

    Ali Kashani, Brand Manager, Unilever

  • They REALLY moderate creative process. They are able to keep high levels of energy and stimulate creativity in the most productive way. They are able to get the most of what people can offer and push the limits of creativity. As a result success is always guaranteed. I trust Marketing Mums enormously and for me they are the ONLY choice.

    Bianca Cancellara, Brand Manager, Unilever

  • The output is very rich and hands-on.

    Dieter Deceuninck, Danone

  • They are very quick in understanding what the problem is and can get to the heart of the business question fast, diagnose it even before we do, and find the best approach to bring insights to solve it. Between the two of them, the solution really comes alive and before we know it, it is there!!!

    Dilek Ozler, Johnson & Johnson

  • The output is very strong. We have a clearly defined set of triggers & barriers to conversion. We also have 8 concepts that are clearly differentiated and competitive.

    Maeve Bayles, Senior Brand Development Manager, Persil Global, Unilever