Simon DT on writing

“Man has always had a fundamental need to tell and listen to stories, it’s one of ways we learn, remember and connect. Telling stories is part of being human. And brands thrive on the stories they tell”

Who We Are

Philosophy

People who come up with the best thinking have what we call Clout and Creativity. So, we’ve surrounded ourselves with a family of wonderfully creative and hugely experienced people

People

We have ex-creative directors who now write, ex-strategists who design interiors, ex agency owners who write songs, and of course, ex-career marketeers who are now lovely mums, hence our name.

See who they are

  • Becca:

    “I suppose it’s a cliché but that doesn’t mean it’s no less true, but what attracts me to nursing is wanting to care for people. If find it comes in handy when dealing with particularly tricky clients too!”

    Becca

    Clout - Project Admin

    Creativity - Nursing

  • Becky:

    “I love creating new stuff for people to read, which is why I’m so proud of my work on Cosmogirl! and Reveal. And I love to bring that passion into my projects too”

    Becky

    Clout - Publishing

    Creativity - Fashion mags

  • Blanca:

    “Being multilingual (fluent in German, Spanish and English) and experienced in international project work, I thrive on challenging cross-regional and global projects..”

    Blanca

    Clout - International

    Creativity - Speaking languages

  • Caroline:

    “I hated school, apart from Mrs Hipson’s class, even though I hated her too – but she was the school math’s teacher and numbers were my first crush. They’re something you can 100% rely on. They will always behave how you expect them to. That’s rare.”

    Caroline

    Clout - Accounting

    Creativity - Numbers

  • Chris:

    “OCD, anally retentive. I’ve heard them all before. And worse. But there’s calmness and a special kind of beauty in order that makes it all worthwhile, and who doesn’t want to live a life of calming beauty?”

    Chris

    Clout - Organisation

    Creativity - Order, filing

  • Dan:

    “I love food. It’s all I eat. More importantly I love creating the kind of irresistible food and drink ideas that jump off shelves and into mouths…”

    Dan

    Clout - Product Innovation

    Creativity - Food

  • Denise:

    “As director of the London Comedy Film Festival I’m on a mission to champion the craft of comedy film through training, screenings and funding. It’s a craft that can come in handy during tense strategy debates”

    Denise

    Clout - Strategic Thinking

    Creativity - Stand up comedy

  • Emma:

    “For some reason I’ve got the ability to conceptualise. I can look at empty space and see how to bring it to life – either in someone’s home, or as a client concept!”

    Emma

    Clout - Concept Generation

    Creativity - Interior design

  • Emma May:

    “I guess my skill is in creating environment for people to be productive and creative in. So I design offices & create fun workshop spaces for people to be inspired in.”

    Emma May

    Clout - Workshop Planning

    Creativity - Office design

  • Irene:

    “Yes it’s an obsession, but I can’t help myself when I see the potential of a beautiful house that just needs unleashing. And it’s the same with a business idea too.”

    Irene

    Clout - Facilitation

    Creativity - Renovation

  • Margaret:

    “I’m a strategic, creative and pragmatic consultant with 15 years of client-side experience in shopper & category management. But it’s when it comes to shopping for me that my true creativity really kicks in ;-)”

    Margaret

    Clout - Retail Marketing

    Creativity - Online shopping

  • Martin:

    “Running, and marathon running in particular has long been a passion of mine. I like to push myself to the limits. And, when I’m in a mean mood, I like to push my clients to theirs too. Ha!”

    Martin

    Clout - Brand Stories

    Creativity - Marathon running

  • Paul:

    “What can I say, I think in rhymes & lyrics. I can’t help it. It’s actually really useful when coming up with ideas and concepts.”

    Paul

    Clout - Strategic Planning

    Creativity - Making music

  • Simon B:

    “I honesty can not think of anything as fun, as all consuming or as unimportant a thing to do with my time than illustrating children’s books. And I bring a little of that fun into my brand illustration work too.”

    Simon B

    Clout - Graphic Design & Illustration

    Creativity - Kids illustrations

  • Simon DT:

    “Man has always had a fundamental need to tell and listen to stories, it’s one of ways we learn, remember and connect. Telling stories is part of being human. And brands thrive on the stories they tell”

    Simon DT

    Clout - Creative Ideas

    Creativity - Writing

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